A new chapter for the ANPC – introducing Plant Conservation Australia!
We’re thrilled to share some exciting news: the Australian Network for Plant Conservation Inc. is rebranding to Plant Conservation Australia! We believe this new name better conveys the mission of our organisation, reflects what we stand for, and will improve our visibility and name recall, providing the opportunity for expanding our presence in the public consciousness. This change has been in the works for several months, stemming from discussions at our Strategic Planning workshop with the ANPC Management Committee back in February. It was then refined through the subsequent establishment of a dedicated Branding and Marketing Working Group which reported to committee on ideas and proposals. A pdf timeline overview of the process of rebranding can be found here.
Members may recall a few months ago we circulated a survey on the proposed name change. Your feedback was invaluable. We received largely supportive responses to the proposal, and great feedback in terms of how to implement the change in a way which is sensitive to the history of the organisation. This feedback will help to ensure that we continue to do our core business of building connections between the latest science and practices in plant conservation. A big thank you to all of you who responded to the survey and contributed your thoughts.
Same tagline, same mission: “The national network that links people, research and action in plant conservation” remains at the heart of what we do. And we will continue to trade under our legal entity of ANPC. We’ll keep you informed every step of the way through e-news, social media, and email updates.
Coming soon:
- Logo & website refresh: A fresh look to match our new name.
- Updated Prospectus & other materials: Clearer, stronger messaging for our partners and supporters.
- Formally launching the new name: At APCC15 in Port Douglas in August 2026.